Data analytics & business software · Ahmedabad, working worldwide
We are a small team in Ahmedabad. We take your scattered spreadsheets and turn them into dashboards you open on Monday morning, built by the person you actually talk to.
00Today
Sales in one Excel file, ad spend in Meta and Google, payments in Tally, customers in a CRM export someone emailed last week. Every report starts with copy-paste, and by the time it's ready, the moment has passed.
Keep scrolling to follow your data from scattered files to a live dashboard.
01Connect
Excel and Google Sheets, Shopify, HubSpot, Salesforce, GA4, Google and Meta Ads, SQL databases, REST APIs, connected once and refreshed on a schedule. No more Monday-morning exports.
02Clean
Duplicates, blank rows, three spellings of the same customer, dates in four formats, cleaned and standardised in the pipeline, so every report starts from the same numbers.
03Model
We design a star schema around your decisions, sales, customers, products, regions, dates, and write the DAX measures for margins, growth, cohorts and targets.
04Dashboard
Interactive Power BI dashboards built around your KPIs. The first working version arrives within 48 hours of receiving your data, and we refine it with you until every number sits where you need it.
The dashboard on screen is a sample, built to show the idea.
05Decide
A recorded walkthrough, written documentation and 30 days of direct WhatsApp support, so the dashboard gets used in Monday's meeting, not forgotten in a folder.
✓Every project
Connect, clean, model, dashboard, decide, with the scope, price and timeline fixed in writing before we start.
Six kinds of work we do most. Every one starts with a conversation about how you run things today, not with a template.
01
Most leadership meetings still run on last week's spreadsheet. We build the dashboard your team opens on Monday instead: your numbers, refreshed on a schedule, readable on a phone as well as a laptop.
02
Who is really winning, in which region, on which product? We pull your CRM and sales data into one view, so pipeline reviews are about facts and the forecast is something you can plan around.
03
If month-end means a few days of Excel and a lot of hoping, we replace it. P&L, cash flow and budget against actual, built once and kept up to date by itself.
04
Spend is spread across Meta, Google and email, and each one claims the credit. We put what each channel really brings back side by side, so the budget follows the money.
05
Not every customer is worth the same, and the ones about to leave rarely say so. We group your customers, show who is slipping away, and point your campaigns at the right people.
06
The plumbing nobody sees. We connect the tools that don't talk to each other and keep one clean copy of your data behind every dashboard.
Clients kept asking us for more than reports, so we also build the everyday tools a business runs on. Built around how you already work, and kept simple for your team.
01
Typing the same invoice twice is how mistakes creep in. We build billing where you make the bill on your phone, it turns into a PDF and goes out by email or message, and you can see what's been paid.
02
When a customer searches for you, they should find a clear page that says what you do and how to reach you. Fast, easy on a phone, with an enquiry form that reaches you on WhatsApp or email.
03
A booking page where customers pick their own slot, with confirmations and reminders sent for you. No more double bookings or forgotten appointments.
04
Every order on one line, from enquiry to payment. Drawings, inspection records and delivery dates sit on the job. This is ShapedOps, the product we built ourselves.
05
Customers keep asking for updates, and your team answers the same questions all day. Automatic order, delivery and payment messages go out at the right stage, with a link to track the job.
06
Some businesses run on a routine that no ready-made software fits. We build small, practical tools around how you already work: quotations, stock, follow-ups, reports.
Four examples of the dashboards we build, for four common situations. The figures on them are illustrative, your dashboard is designed around your own data and decisions.
Retail · Sales performance
For a multi-location retailer whose sales sit in separate spreadsheets per region: one live Power BI view to spot underperforming SKUs before month-end, not after.
Illustrative figures
D2C · Marketing attribution
For a brand spending across Meta, Google and email with no cross-channel view: ROAS, CAC and attribution side by side, so budget follows return instead of habit.
Illustrative figures
Manufacturing · CFO suite
For a finance team consolidating P&L, cash flow and budgets from scattered files every month: one automated suite, refreshed on schedule, reconciled to the books.
Illustrative figures
E-commerce · Customer analytics
For a store treating every buyer the same: RFM segments, repeat-purchase and churn-risk views, so retention campaigns reach the right customers.
Illustrative figures
SHAPEDOPS
Building dashboards for manufacturers and traders, we saw the same thing again and again: orders run on Excel, registers and WhatsApp, and no one knows where an order stands without calling someone. So we built ShapedOps, order-to-cash, set up around how your business already runs.
Tap the button on the staff phone. The customer's link updates straight away. It is a small demo with made-up data, but it works the way ShapedOps does.
Staff phone
Job #1042 · Banner, 6 × 3 ft
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Want ShapedOps for your business?We set it up around how you already work, so we start with a short chat.
Ask about ShapedOpsThe aim of every project: a working dashboard before your next Monday stand-up.
We map your data sources, the decisions your team makes, and what's costing you time or money. Zero prep needed, no sales deck, no jargon.
Fixed scope, fixed price, fixed timeline, KPIs, data connections and delivery date agreed in writing before a line of DAX is written.
You review a live, working dashboard, not a mockup. Feedback rounds are fast; most builds are finalised within a week of kickoff.
A recorded walkthrough, written docs and direct WhatsApp access to us for a month. You're self-sufficient, that's the goal.
I started Ashlyticss because most businesses are sitting on data that could change their decisions. It just was never shown clearly enough to act on.
I work in Power BI and data engineering, with a business head on for the questions that matter, across retail, D2C, marketing, operations and finance. The name is a nod to my grandfather, Ashok. He taught me that solid work, done with integrity, is what lasts.
We work over email, WhatsApp and Zoom, so it doesn't matter where your business is. And we handle the whole pipeline, from pulling the data in to the chart your team reads.
Power BI · DAX · Power Query · Tableau · Looker Studio · Excel · KPI design
ETL design · Airflow · dbt · Fivetran · SSIS · REST APIs · webhooks · data cleaning
MySQL · PostgreSQL · BigQuery · Snowflake · SQL Server · Azure SQL · data modelling
SQL · Python · Pandas · Azure · AWS · Google Cloud
Industries we build for
Move the sliders for a rough estimate.
$0estimated annual value
An estimate from the numbers above: 85% of manual reporting time automated and a 5% revenue uplift from better decisions, minus a typical build cost.
The sliders are a rough guess. Send us your numbers and we will look at your setup and tell you honestly where a dashboard would help, and where it would not. No charge, no strings.
Ask for a free auditOr message us on WhatsApp +91 90998 67128.
If yours isn't here, WhatsApp us, we reply fast.
No preparation needed. Bring access to your data sources (Excel files, database credentials, spreadsheets or SaaS tool logins) and a clear sense of the decisions you want to make faster. We handle the rest on the discovery call.
Usually within 48 hours of getting your data. Bigger builds that pull from many sources take 5 to 7 working days, and the date goes in writing before we start.
Yes. Everything runs over email, WhatsApp and Zoom, so a business in London or Dubai gets the same process as one in Ahmedabad.
That's normal, most business data is. Cleaning and structuring it is a core part of what we do, not an extra. We assess your data in the audit phase and include the cleanup in your scope.
That's the goal of every project. Every delivery includes a walkthrough session and written documentation so your team can filter, navigate and interpret the dashboards without calling us.
Yes. We sign an NDA before any data is shared, work within your own Power BI environment where possible, and never store client data beyond the project scope.
Yes. We connect Power BI to HubSpot, Salesforce, Shopify, WooCommerce, Google Analytics 4, Google Ads, Meta Ads, SQL databases, Excel/CSV files, REST APIs and more.
Four quick questions, about a minute. I reply within 24 hours with next steps, or we can book a 30-minute call straight away.
What are you looking for?
We'll reply within 24 hours with next steps.
